Privacy Policy

Last updated: 21 October 2026

1. Who we are

Reowigs Ltd, trading as Reowigs, is responsible for the personal information we collect through reowigs.com and our customer communications.

If you have questions about this policy or wish to exercise your privacy rights, contact us:

Email: info@reowigs.com
Postal address: 20 Wenlock Road London, NG1 7GU England.

2. Information we collect

Depending on how you interact with us, we may collect:

  • Your name, email address, telephone number, billing address and delivery address.
  • Your order history, products purchased, wig measurements and customisation preferences.
  • Payment status, transaction references and information needed to manage refunds or payment disputes.
  • Account information if you create a customer account.
  • Messages, enquiries, feedback and reviews you send us.
  • Your marketing preferences and records of consent.
  • Technical information, such as your IP address, browser type and website security logs.

Payment details are handled by the payment provider you select at checkout. The information we receive depends on that provider and the payment method used.

We collect information directly from you and may receive relevant payment, delivery and dispute updates from our payment providers and couriers.

3. How and why we use your information

We use your information on the following legal bases:

To fulfil a contract or take steps at your request before a contract:
To process and deliver orders, manage customisation requests, provide order updates and handle related customer service.

To comply with legal obligations:
To maintain accounting and tax records and meet other applicable legal requirements.

For our legitimate interests:
To protect our business and customers against fraud, maintain website security, respond to general enquiries and manage complaints or legal claims. We consider your rights and interests before relying on this basis.

With your consent:
To send marketing where consent is required and to use cookies or similar technologies that require consent.

You need to provide certain contact, payment and delivery information to place an order. Without it, we may be unable to process or deliver your purchase.

4. Marketing emails

We use Mailchimp to manage our email marketing.

We send promotional emails where you have consented, or where the law permits us to market our own similar products to customers under the “soft opt-in”. Where we rely on this exception, we provide an opportunity to opt out when collecting your details and in each marketing email.

You can unsubscribe at any time using the link in our marketing emails or by contacting info@reowigs.com.

Unsubscribing from marketing does not stop essential messages about your orders, payments or deliveries.

5. Who we share information with

We share relevant information with service providers where needed to operate our business, including:

  • Payment providers: Stripe, PayPal, Klarna and Clearpay, depending on your chosen payment method.
  • Delivery providers: couriers and postal services handling your parcel, including customs processing where necessary.
  • Email marketing provider: Mailchimp.
  • Website providers: hosting, maintenance, security and technical support services.
  • Professional advisers: accountants, insurers and legal advisers where necessary.
  • Authorities: where disclosure is required by law.

Some providers act as independent controllers and use information under their own privacy notices. Payment-plan providers may carry out eligibility, identity, fraud or credit checks as explained in their notices.

6. Overseas processing

Some service providers may process personal information outside the UK eg UPS, DHL for international orders.


7. Cookies and website features

Our website uses cookies and similar technologies to support features such as shopping baskets, checkout, customer login and security.

Where consent is required, we ask before placing the relevant cookies or using similar technologies. You can manage cookies through your browser and, where available, our website’s cookie settings. Blocking essential cookies may prevent some features from working.

Embedded content and external services, including payment services, may process information under their own privacy notices.

8. How long we keep information

We keep personal information only for as long as reasonably necessary for its purpose.

Retention depends on the type of information, applicable accounting and tax requirements, customer service needs, and any outstanding disputes or legal claims.

We retain marketing details until you unsubscribe or they are no longer needed. After an unsubscribe request, we may retain a minimal suppression record to respect your preference.

Information is deleted or anonymised when it is no longer required.

9. Keeping information secure

We use appropriate technical and organisational measures to protect personal information, with access limited to people and providers who need it for their work.

No online service can guarantee absolute security.

10. Your privacy rights

Depending on the circumstances, you may have the right to:

  • Access your personal information.
  • Correct inaccurate or incomplete information.
  • Request deletion or restriction of its use.
  • Object to processing based on legitimate interests.
  • Receive certain information in a portable format.
  • Withdraw consent where processing relies on consent.

You can object to direct marketing at any time. Withdrawing consent does not affect processing that was lawful before withdrawal.

These rights are subject to legal conditions. For example, we may need to retain some order records to meet legal obligations.

Contact info@reowigs.com to make a request. We may ask for information to verify your identity.

11. Complaints

Please contact us if you have concerns about how we handle your personal information.

You also have the right to complain to the Information Commissioner’s Office, the UK data protection regulator.


12. Changes to this policy

We may update this policy to reflect changes to our business, services or legal obligations. The latest version will appear on this page with an updated date.